Guidance for Brands Hiring a Marketing Agency

If you’re considering hiring or replacing a marketing agency, ShortList helps you slow the process down, ask the right questions, and make the decision with confidence.

We take ownership of the agency decision so leadership doesn’t have to manage months of meetings or second-guessing.

Who this is for

  • Founder-led and leadership teams

  • Growing companies scaling their marketing efforts

  • Larger, procurement-led organizations with complex requirements

Why Shortlist

Independent and
client-side only

Built from 15+ years inside the agency world

Focused on ownership and judgment — not just checklists

Designed to remove distraction and second-guessing for leadership

Ready to make the agency decision with confidence?

If you’re hiring or replacing a marketing agency, ShortList can take the process off your plate.